Earth Day Facebook Contest Campaign
Ann Pisano orchestrated VPiX’s inaugural Earth Day contest, engaging Facebook followers to submit 360 panoramic entries celebrating the occasion. The campaign offered an enticing array of prizes, including the Insta360 Go 2 Camera Kit for the grand prize winner. Runners-up stood to win Apple Airtags, a VPiX Pro Studio subscription, or a VPiX t-shirt.
Ann Pisano’s planning ensured seamless implementation. Entrants were tasked with submitting an Earth Day appreciation 360 panoramic images, fostering creativity and connection with the theme. Submissions were then displayed in the VPiX 360 Facebook gallery album, where followers voted by ‘liking’ their favorites.
The contest’s mechanics encompassed engagement and interaction. Ann’s design strategy promoted participant involvement, aligning with Earth Day’s spirit of community and appreciation for nature. By leveraging the power of social media engagement, VPiX effectively generated interest and enthusiasm among its followers.
In summary, Ann Pisano’s strategic design approach for VPiX’s Earth Day contest epitomizes effective audience engagement. The campaign celebrated creativity, Earth Day values, and interactivity, fostering a vibrant online community while offering enticing rewards to those who shared their panoramic perspectives.